Cropping and Saving Images for Use on WebsitesUsing Photoshop CS5 Ensuring your images are the right size is of great importance if your goal is to have a website that looks good. Pictures that are the wrong dimensions can look distorted or out of place. Images that are too large can also significantly slow down [...] Read more

Cropping Pictures and Resizing Pictures for Web This tutorial is for people who do not have access to photoshop, and who need to resize and optimise pictures to put on their website. As a rule of thumb, pictures should be no more than 100kb, ideally smaller images should be around 25kb. In this instance, we [...] Read more

In October 2015, Facebook officially Friended Instagram (in terms of advertising, they’ve always been somewhat linked). You can now link your advertisements to Instagram through your Facebook Management portal; making it easier for marketers and business owners to manage their social media advertising. What is so good about Facebook and Instagram? According to Social Media [...] Read more

Understanding the Service you are Outsourcing

As a marketing professional, I have always liked to get at least a basic knowledge of the areas we tend to outsource, just so I know what I am talking about when dealing with contractors, and also so they can’t pull the wool over my eyes.

One of the areas I made a point of really getting a broader understanding (to the extent that it became an absolute passion and is now one of my product / service offerings) is website design and development.

Web Design: A

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If your business targets a specific niche or the local community, Facebook could quite possibly be a great opportunity for you to engage with potential clientele – especially by connecting with like-minded people through specialised Facebook Groups.

There are literally hundreds of Groups to join, from Mummies Groups, Environmental Groups, Local Professional Groups, Local Community Groups, Sporting Groups and so forth. There are literally a myriad of groups targeted at different segments.

How do Facebook Groups Benefit your Business?

Facebook groups help you target a specific group. They also give you the opportunity

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